Markets we serve

Incisive Insight

The Insight division serves the global financial services, insurance and financial technology markets, and the regulators and service providers who operate within them.

Our market-leading B2B information services brands provide research, analysis and insight around three key information drivers: regulation, market complexity and technology. We turn complex information into invaluable business insights that drive a return on investment for our customers.

Connecting buyers with sellers

With unrivalled access to and relationships with senior executives across risk management, central banking, financial technology and insurance, Incisive Insight is well positioned to enable sellers to connect with buyers. Whatever stage of the sales and marketing cycle a firm is at, whether it’s building their profile through brand or product awareness, positioning thought leadership and content marketing, or building a number of highly qualified leads, Incisive Insight’s Marketing Solutions team enables customers to achieve their business goals by delivering targeted programmes that drive a measurable return on investment.

Risk & Technology

A sophisticated and standardised process of data capture across all our platforms, products and brands enables firms to target clearly defined audience groups across the network. This means customers can tell us the exact audience they want to target and then cherry pick the types of marketing services they want to get involved in – be it events, digital, email, lead generation or thought leadership. Custom audiences include risk management, derivatives, regulators, asset management and insurance, energy, financial stability and monetary policy, trading technology and foreign exchange.
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Insurance

The insurance audience comprises a range of senior executives, including general insurers, global, regional and niche brokers, and service providers. An advanced and consistent level of data capture allows customers to target any audience they require across a number of different platforms. Clients can engage with potential customers at conferences and exhibitions, position themselves as market leaders at our awards nights, build brand awareness across digital channels, or generate leads through content marketing, thought leadership and white papers.
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